VR games for PlayStation
Expectations about Virtual Reality
Selling the PlayStation VR headset
Due to all the excitement of a new product, you automatically assume a high manufacturing amount. Being careful in the back of their mind, Sony set in on low numbers. Eventually, it turned out Sony was too cautious. In Japan, the country where the PlayStation VR headset released, was a constant scarcity of headsets. Sony mentioned in an interview that in approximately four months, it sold about 1 million VR sets. The great demand in VR was a suprise to anyone from Sony. There are people that even had to stand in line in order to purchase a virtual reality set for their PlayStation.
Sony is selling VR in combination with their PlayStation console. This is giving Sony a great advantage on big competitors such as the Facebook Oculus and HTC. There are cheaper VR sets available, but these sets use a phone for visuals. Unfortunately this is not coming close to the virtual experience you will get when you connect your set to a gaming console or computer. Research showed that the sales figures of Sony are more than double the amount of their competitors. While Sony is already being cheaper than others, it said to lower prices in the future. With lowering the price, Sony will try to reach most PS4 owners.